Udyam Sarathi: A master-key for the youth to find self-employment opportunities Over 100 people download the app while 700-800 visit the app daily.More than 60K app downloads, call centre will start soon for one-to-one communication

The Udyam Sarathi app, prepared by the Department of Micro, Small and Medium Industries, Government of Uttar Pradesh, has become a master-key for the youths who are out to explore start-up opportunities. An average of 110 people are downloading the app while about 700-800 visit the app on a daily basis.

Chief Minister Yogi Adityanath launched a single window system ‘Udyam Sarathi’ app on January 24, 2021, to link the youth with self-employment.

In one and a half years, more than 60,000 people have downloaded the app. Once installed, the app provides all kinds of information related to industries. Through the Udyam Sarathi app, youths are easily getting a diverse range of business opportunities in different departments and sectors, which include the state and Central governments, anywhere and at any time.

In the second phase, the Department of MSME is soon going to start a call centre with a seating capacity of 30 people for two- way communication. The call centre executives will be available for assistance from 9 am to 7pm on every working day.

According to Dr Navneet Sehgal, Additional Chief Secretary, MSME, “Udyam Sarathi App is the solution to every problem related to industries. The platform will play a key role in fulfilling the resolve of providing employment opportunities to one member of every family in the state.”

The app has inspiring videos, documentaries and success stories

Audio-Visual lectures are also available on the app to encourage and help people to become self-employed. The app also provides opinions of experts as well as details of the entire process of loan availability for youth to start self-employment.

The app also has a collection of industry-related documentaries and success stories, which inspire the youth to become entrepreneurs. Also, over 100 model project reports are available on this app.

In addition to this, the app has details of market availability, information regarding business models, and strategies for development. The app has all the information related to Digital Marketing, Income Tax related processes and GST among others. Expert comments on import and export-related topics are also available on the app along with all the schemes run by the state government including the Financial Institutions screening.

The government’s main objective is to make Uttar Pradesh the most developed state with the highest employment rate which will further push the state to become the biggest industrial hub in the country.